Blinkit's weekly user base of over 30 million within striking distance of Zomato; widens lead over...

Blinkit, a prominent player in the instant delivery sector, is rapidly closing in on Zomato's user base, with its weekly users now exceeding 30 million. This significant growth is attributed to the addition of 9.3 million users so far this year. Blinkit's aggressive expansion and service enhancements have not only drawn in new customers but also strengthened its position in the competitive market. Instamart, a close competitor, has also shown impressive growth, adding 8.2 million users in the same period. While Blinkit's lead over Instamart is evident, both platforms have emerged as the top gainers in the industry. This surge in user numbers reflects a broader trend towards convenience-driven shopping, with consumers increasingly opting for quick delivery options. The evolving landscape of instant delivery services is reshaping consumer habits, with Blinkit and Instamart at the forefront. As these platforms continue to innovate and attract new users, the competition with established names like Zomato intensifies. The race for user acquisition highlights the dynamic nature of the market, with companies striving to meet the growing demand for fast and reliable delivery services.

— Authored by Next24 Live