Kaanta Laga director recalls chance meeting with Shefali Jariwala for song; how she reacted to not getting more work - Hindustan Times

Vinay Sapru, the director of the iconic music video "Kaanta Laga," recently opened up about his serendipitous encounter with Shefali Jariwala, the star of the video. In an interview, Sapru reminisced about how he and his co-director Radhika Rao discovered Jariwala by chance, leading to her casting in the music video that would become a cultural phenomenon. Sapru described the meeting as fortuitous, noting Jariwala's immediate charm and on-screen presence, which made her the perfect fit for the song. Despite the massive success of "Kaanta Laga," Jariwala's career did not skyrocket as one might have expected. Sapru revealed that Jariwala was surprisingly pragmatic about not receiving a flood of offers following the video's release. She understood the unpredictable nature of the entertainment industry and maintained a positive outlook, focusing on the experience and exposure she gained rather than lamenting missed opportunities. Jariwala's reaction to her career trajectory highlights a resilient mindset, emphasizing gratitude over regret. Sapru praised her professional attitude and expressed admiration for how she handled the industry's challenges. He noted that Jariwala's realistic perspective serves as a testament to her character, setting an example for aspiring artists navigating the complexities of show business.

— Authored by Next24 Live