Trade calls Sitaare Zameen Par success 'massive win' for Aamir Khan: Everyone wrote off urban films after Jawan, Animal | Bollywood - Hindustan Times

Trade insiders are celebrating the remarkable box office performance of Aamir Khan's latest film, *Sitaare Zameen Par*, which has impressively closed in at the ₹100 crore mark within just four days of its release. This unexpected success is being hailed as a "massive win" for Khan, who has once again demonstrated his ability to draw audiences to theaters. The film's performance is particularly significant given the recent skepticism surrounding the viability of urban-centric films in the wake of commercial giants like *Jawan* and *Animal*. Industry experts note that Aamir Khan's strategic choice of a compelling narrative and strong performances has resonated with both urban and suburban audiences, defying the predictions of many who had written off the urban film genre. The film's success underscores the star's enduring appeal and his knack for selecting projects that challenge the conventional wisdom of the box office. By tapping into universal themes that bridge cultural divides, *Sitaare Zameen Par* has managed to carve out a significant niche in the competitive Bollywood landscape. The triumph of *Sitaare Zameen Par* is being seen as a potential turning point for urban films in Bollywood, encouraging filmmakers to pursue diverse storytelling that appeals to a broad spectrum of viewers. As the film continues to perform well, trade analysts are optimistic about its long-term impact on future productions. Aamir Khan's latest success story not only reaffirms his status as a powerhouse in the industry but also revitalizes the potential for urban narratives to thrive amidst blockbuster-heavy competition.

— Authored by Next24 Live